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Microsoft insists Game Pass prices will not increase as a result of Activision merger

jshackles

jshackles

Gentlemen, we can rebuild it. We have the capability to make the world's first enhanced store. Steam will be that store. Better than it was before.
www.videogameschronicle.com

Microsoft insists Game Pass prices ‘will not increase as a result of Activision merger’ | VGC

It says a price rise “would be counter-productive as it would increase subscriber churn rates”…
www.videogameschronicle.com www.videogameschronicle.com

“Game Pass subscribers can cancel at any time after a month of play,” Microsoft continued. “As CoD titles are only released once a year, any impact would be short-lived as gamers who exhaust their enthusiasm for the new version of CoD within a few months will churn because of the higher price.
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XXL

XXL

Member
Justin Timberlake Eye Roll GIF by Agent M Loves Gifs

It will even without the AB acquisition going through.
 
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Hero of Spielberg

Hero of Spielberg

Member
“Game Pass prices will not increase as a result of the Merger, and certainly will not increase to a point that offsets the substantial benefits of Activision titles coming to Game Pass on a day and date basis,”

They're refuting the notion that once the merger goes through that they'll suddenly jack up prices on everyone because people will somehow have no choice but to pay them. They're not saying the price of GP will never ever go up.
 
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Dick Jones

Dick Jones

Member
"Game Pass prices will not increase as a result of the Merger, and certainly will not increase to a point that offsets the substantial benefits of Activision titles coming to Game Pass on a day and date basis."

The first sentence here means it may increase the price but cite other factors factors than the Merger.

"And certainly will not increase to a point" means it is increasing the price. Why include that sentence if the price isn't increasing?
 
N

NickFire

Member
They point to not raising prices after buying Bethesda for some reason per the article. :messenger_tears_of_joy:

They must think Starfield launched in November 2022 I guess. How else would that be relevant?
 
Eotheod

Eotheod

Member
Ah yes, the same old house is falling rhetoric when it comes to game pass and price. People been saying they are going to increase the price for how long? And have they? If it is so inevitable, how come it never seems to happen everytime someone says it will?
 
N

NickFire

Member
Eotheod said:
Ah yes, the same old house is falling rhetoric when it comes to game pass and price. People been saying they are going to increase the price for how long? And have they? If it is so inevitable, how come it never seems to happen everytime someone says it will?
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Look one post above yours. And what would the justification have been last year? Or the one prior?
 
Captain Toad

Captain Toad

Member
Eotheod said:
Ah yes, the same old house is falling rhetoric when it comes to game pass and price. People been saying they are going to increase the price for how long? And have they? If it is so inevitable, how come it never seems to happen everytime someone says it will?
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They just started raising the price of the Series X and then raised game prices. They were going to double the price of Gold before the massive backlash.

They obviously weren't going to raise the price in 2022 when they had no new first-party games. The test will come the months after big hitters release such as Starfield and, more importantly, a new CoD.
 
Saber

Saber

Member
It will increase, regardless of this merging goes up or not.
No way they wouldn't with their top games going there day one.
 
Saber

Saber

Member
Captain Toad said:
You think? It's already $180 a year. This is comparison to $99 for PS+ Extra and $55 for NSO+Expansion.
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Pretty much what D DeltaPolarBear said. Those are support methods(people already have the games, this is just as an additional if they want), not necessarally their main income strategy.
Microsoft treat those as their main thing in their ecosystem.
 
Bumblebeetuna

Bumblebeetuna

Member
I know most of the thread is playing console wars like good little warriors, but the statements are pretty straight forward. They won’t raise the price because of the merger, and when the price does go up, it won’t be so much that it will offset the benefits of the merger to customers.
 
ChorizoPicozo

ChorizoPicozo

Member
Bumblebeetuna said:
I know most of the thread is playing console wars like good little warriors, but the statements are pretty straight forward. They won’t raise the price because of the merger, and when the price does go up, it won’t be so much that it will offset the benefits of the merger to customers.
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😆 then read between the lines.

because of the merger.


what about other factors like economic pressures and "market conditions" that is the spin.
 
Chukhopops

Chukhopops

Member
Eotheod said:
Ah yes, the same old house is falling rhetoric when it comes to game pass and price. People been saying they are going to increase the price for how long? And have they? If it is so inevitable, how come it never seems to happen everytime someone says it will?
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Yeah it’s a very tired argument. Ironically everything else became more expensive over the last five years (games, consoles, controllers) while GP did not.

Almost as if its primary purpose is to get people in the ecosystem….
 
B

bluecowboys

Member
Looks like this deal is going through. Just look at how desperate Sony is by saying "Microsoft will release a buggy version of COD on playstation" even though there is parity contracts and MS released multiple games on playstation that is equal to Xbox.
 
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Hero of Spielberg

Hero of Spielberg

Member
bluecowboys said:
Looks like this deal is going through. I mean, look how desperate Sony looks by saying "Microsoft will release a buggy version of COD on playstation" even though there is parity contracts and MS released multiple games on playstation that is equal to Xbox.
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I’m not so sure, I think Sony have lobbied the CMA quite successfully. The regulator seems keen to maintain the status quo regardless of MS proposed resolutions.

That being said, I think the CMA have got it wrong.
 
B

bluecowboys

Member
Hero of Spielberg said:
I’m not so sure, I think Sony have lobbied the CMA quite successfully. The regulator seems keen to maintain the status quo regardless of MS proposed resolutions.

That being said, I think the CMA have got it wrong.
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It's just a bluff to seem big just like the FTC "suing" MS but not taking them to court. It is all for show and this deal will pass at the end of the day.
If every other country, major unions and almost every company agrees with this deal except UK they would look bias and corrupt. Worse thing UK could do is fine MS or block Activision games.

Blocking MS will never happen as there are too many jobs and businesses that depend on Microsoft. Microsoft is one of the biggest if not THE biggest B2B company. Github, Window computers, Azure, MS office, Linkedin, etc is something every major business depends on to operate and UK is no exception.
 
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Bumblebeetuna

Bumblebeetuna

Member
ChorizoPicozo said:
😆 then read between the lines.

because of the merger.


what about other factors like economic pressures and "market conditions" that is the spin.
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I don’t know what you are trying to say here.

Yes, we all know MS will raise the price of GamePass. MS themselves have talked about it. What they’re saying here is they aren’t going to raise it because of the merger.
 
adamsapple

adamsapple

Or is it just one of Phil's balls in my throat?
remember_spinal said:
Seems dumb to even try and promise that cause they’re gonna have to raise it eventually
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They're not saying they'll never increase the price, they're saying the price won't increase because of the merger. A lot of people on this forum also said things like how the price will increase as soon as the merger completes. That's what they're addressing here.
 
Hero of Spielberg

Hero of Spielberg

Member
bluecowboys said:
It's just a bluff to seem big just like the FTC "suing" MS but not taking them to court. It is all for show and this deal will pass at the end of the day.
If every other country, major unions and almost every company agrees with this deal except UK they would look bias and corrupt. Worse thing UK could do is fine MS or block Activision games.

Blocking MS will never happen as there are too many jobs and businesses that depend on Microsoft. Microsoft is one of the biggest if not THE biggest B2B company. Github, Window computers, Azure, MS office, Linkedin, etc is something every major business depends on to operate and UK is no exception.
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I hope you’re right as I think it would be a net positive for consumers. I guess we’ll wait and see.
 
B

bluecowboys

Member
MS can only increase the price so much before consumers leave. Even if MS had a "monopoly". MS will have to find that sweet spot where they can charge the most without losing too many customers and make the most profit.
 
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remember_spinal

remember_spinal

Banned
adamsapple said:
They're not saying they'll never increase the price, they're saying the price won't increase because of the merger. A lot of people on this forum also said things like how the price will increase as soon as the merger completes. That's what they're addressing here.
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Doesn’t even make a difference, a price increase is a price increase no one will be able to prove whether or not its because of Activision unless they do it before the merger is complete
 
ChorizoPicozo

ChorizoPicozo

Member
Bumblebeetuna said:
I don’t know what you are trying to say here.

Yes, we all know MS will raise the price of GamePass. MS themselves have talked about it. What they’re saying here is they aren’t going to raise it because of the merger.
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feynoob said:
This quote is just for regulators.
Gamepass price increase won't happen due to this purchase.
But they will definitely do 1$-3$ increase in the future like Netflix and Disney plus.
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and what do you think companies increase prices?


Inflation
Increased demand
Higher production costs
Changes in competition
Introduction of new features or upgrades

MS can literally rise GP prices due the merger BUT say is for another reason.
 
remember_spinal

remember_spinal

Banned
ChorizoPicozo said:
and what do you think companies increase prices?


Inflation
Increased demand
Higher production costs
Changes in competition
Introduction of new features or upgrades

MS can literally rise GP prices due the merger BUT say is for another reason.
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Right, we’ll never know either way, they don’t even disclose profits, subs, console or software sales they can say whatever they want and we will never know.
 
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